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<business results>

  • Led go to market plans for multi-million dollar SaaS product launches.
  • Led product marketing for SaaS products growing at a 50% annual growth rate.
  • Managed media ad operations covering millions of dollars in revenue.
  • Developed SEO-based websites and programs to achieve content downloads over one million times.
  • Managed marketing operations with 20K leads/quarter and $40M of annual budget.
  • Lead marketing operations implementations with 200K+ leads/quarter and $400+M of annual budget.
  • Successfully managed accounts and projects with multi-million dollar budgets and revenues.
  • Supported startup’s first million dollar transaction.

For VPs of Product Marketing, Marketing, and Sales who want to deliver better results in 1) interactive marketing, 2) marketing measurements and operations, 3) product marketing, and 4) social media and content, Customer Dialogues brings experience and proven results.

<what people say about adam>

Customer Dialogues is run by Adam Bloom, an independent consultant.  See over 50 other recommendations on LinkedIn.  Below is a quick sample of what some people have said:

  • “Adam is an extremely talented software professional. His skills span all key areas of management, including strategic thinking and technical knowledge. He’s also just a great marketer. I’d be more than happy to work with Adam again!” – Senior Director from Siebel Systems
  • “Adam is one of the smartest and most creative individuals I know. I truly believe that he is almost always ahead of whatever “game” that is in play! I would absolutely recommend him in a Marketing, Sales Enablement, Product Management or Product Marketing type situation. He will always bring outstanding thinking to the table, and usually bring whatever organization he is working for a better way of going about their business. I highly recommend Adam as being a Star performer!” – Director of Sales at Kinzan
  • “Adam and I worked together as peers on a large global project. Adam is not only a creative problem solver but is very open to working together and to looking at all points of view to solve problems. His skills and experience make him an outstanding colleague and contributor to any initiative. I look forward to the opportunity to work with Adam again in the future.” – Senior Director from Oracle
  • “Adam’s professional drive first impressed me when he and I worked together as a project manager and information architect tandem on several projects at iXL. So, I was thrilled when he chose to bring his passion for great product design to our IA team. Two aspects of Adam’s IA leadership and work quality immediately come to mind. First, Adam was instrumental in the strategy, definition, and growth of the IA discipline at iXL. Second, he took on and conquered really complex user experience challenges for Chase and WebMD back when IA principles for web-based applications were not well-defined. I was thoroughly impressed with his ability to envision viable solutions and push the boundaries to continually deliver great outcomes for our high-profile clients. I highly recommend Adam and hope to have the opportunity to work with him again in the future.” – VP of User Experience

<interactive marketing campaigns>

Experience developing, managing, and measuring various online campaigns from PPC and SEO to video and email including small, mid-sized, and million dollar website projects.  >> Learn more about services offered

<marketing measurements and operations>

Experience leading an award-winning marketing operations team at Siebel and leading the Oracle CRM implementation of Siebel with 13+ years in the CRM space.  >> Learn more about services offered

<software and SaaS product marketing>

Experience in product marketing with SaaS solutions for: Marketing Resource Management, Interactive Marketing, online advertising and social media, web content and commerce products, the first two versions of the WebMD doctor’s web-top and consumer portal, and more.  >> Learn more about services offered

<social media, community, and content>

Experience launching and operating three online communities including Siebel and Podshow/Mevio.com and well as creating a variety of blogs, running over 25 social media campaigns, and more.  >> Learn more about services offered

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